Making Sense of Financial Ratios: The Metrics that Matter

If there were a handful of financial ratios that told you how the organization was performing and how well it’s positioned for the future, would you want to know what they are?

From the article:

The concept of financial management can seem overly complicated with hundreds of different ratios that can be evaluated and tracked. Ratios can focus on people and culture, project level production, company liquidity, brand, billings, overhead effectiveness — literally every aspect of the business has its own key ratios and measurements…